About Us
When an Internet retailer wants to increase its revenue, most will play the numbers game and spend heavily on getting more visitors to the site - but what's the point if they're not buying?
It's like trying to heat a room on a cold day with the windows wide open - a complete waste of money.
Our mantra...?
If you want more revenue, you need more people to take action, and not simply more visitors who don't.
Eliminate the wastage - close the windows and the room will get nice and warm.
Minimise the number of people who bounce from your Home page, minimise the number who leave your site because your Search facility shows 'No Results', minimise the number who don't add to their basket, and minimise the bounce from your checkout because your delivery options are in Greek - then spend your money on marketing. You see, we spotted a bit of a gap in the market some time ago so we thought we'd fill it.
So many websites ignore the basics, and, surprisingly, some business owners ignore the possibility that things could be improved. Many organisations use their stats only to monitor marketing spend, or inform SEO or PPC campaigns. Some don't know what to do with them at all, and some don't have any stats.
Would the same people leave a leaky pipe in their house to spew its contents everywhere? I doubt it, but they're either accepting of the fact, or oblivious that well over half of the people who get to their checkout don't complete their purchase*.
Lost Ferret was born out of a desire to address the needs of Internet retailers frustrated with the limitations of either their platform or their provider. We're the only company we're aware of to offer high-quality website design, development, photography, copy writing, marketing, and conversion optimisation, or conversion testing, or even page optimisation, whatever your favoured terminology, on behalf of clients using our own in-house developed e-commerce platform and analytics suite.
We don't just hand over a bit of software and say 'There you go, learn how to use that and you'll make more money' because we don't believe it works that way - tools alone will not guarantee success.
Instead, we're students of the Conversion process, so our clients don't have to be - they can get on with running their business safe in the knowledge that we're squeezing every last drop of efficiency out of their money-making machine.
It's the best kind of partnership - you do what you're very good at, and we do what we're very good at.
The results will be staggering.
Want to increase your conversion rate?
Contact us now to find out what we could do for you.
* Source: http://www.coremetrics.co.uk/downloads/coremetrics-LIVEmark-2008-04-UK.pdf